Kofluence launches its new business division ‘Rare Travel’ for exclusive influencer-led travel collaborations

Kofluence launches its new business division 'Rare Travel' for exclusive influencer-led travel collaborations

Rare Travel’s inaugural initiatives feature two prominent influencer journeys:

Baku Exploration (June 26- July 1): Tanya Sharma (IG: 3.5M followers), Ashish Bhatia (IG: 1.1M followers), Shivani Singh (IG: 840k followers), and other top creators will uncover the allure of Baku, sharing exclusive experiences with their vast audiences.

South Korea Expedition: Simultaneously, influencers Niharika Tiwari (IG: 1.3M followers), Prabhat Chaudhary (IG: 1.2M followers), Ashna Zaveri (IG: 811k followers), and others will embark on a captivating journey through South Korea, spotlighting its rich cultural heritage and luxurious offerings.

Commenting on this launch, Sreeram Reddy Vanga, CEO and co-founder of Kofluence, stated, “We are thrilled to kickstart Rare Travel, where our goal is to discover key opinion creators (KOCs) and top influencers across cities, empowering them to form impactful partnerships with restaurants and travel partners. I envision Rare Travel as a long-term intellectual property that will expand into other realms such as fine dining, lifestyle, and luxury under our Rare Club initiative.”

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